The Dallas Cowboys & Miller Lite will host Fantasy Football Fest powered by DraftKings at the Ford Center at The Star in Frisco

Sat., Aug. 20, 5:00 p.m. – Tickets on sale Fri., July 22, 10:00 a.m.

Frisco, Texas (July 20, 2022) – The Dallas Cowboys and Miller Lite are bringing fantasy football to the Ford Center at the Star in Frisco by partnering with the DraftKings National Fantasy Football Tour. The event kicks off on Saturday, August 20th at 5:00 p.m., bringing the premiere Fantasy Draft entertainment to North Texas fans. Tickets went on sale on July 22.

The tour kicks off an exciting fantasy football season, creating a lively environment for many fantasy draft leagues from across North Texas to gather to share views, consult on-site with leading fantasy draft experts and hear from former players who will provide the ultimate Insider’s view of the upcoming season. Women’s fantasy football draft seminars, led by leading experts; the activation of the “combination” Bridgestone Challenge will test the skills of fans against the standards of super-athletes with, for example, the accuracy of throwing through tires; agility running through the tires and speed through the 20-yard dash. Food, drinks and an ice-cold Miller Lite will be part of the experience.

TICKETS. Tickets start at $15 per person. Team VIP tables of 12 at $25 per player or $300 per table are also available. Team VIP tables include access to a Fantasy Draft expert and your first beer is free. To secure all 12 seats, please enter promo code “DRAFTVIP”.

SCHEDULE. The DraftKings National Fantasy Football Tour celebrates the 59 million Fantasy Draft players in the US. The event begins at 5 p.m. with a women’s fantasy football draft seminar hosted by Stace Stern, known as the “First Lady of Fantasy Football.” “In 2004, it was love at first draft,” Stern said. “I liked the idea of ​​putting together a team because, who hasn’t watched a game playing in the QB chair and thought ‘I could do better’ or ‘The GM doesn’t know what they’re doing’? It was an opportunity to focus on the work and see if you could actually do it better.” Jake Ciely is an award-winning senior fiction writer for The Athletic and a ranking expert. His fantasy accuracy is evident with five career bests in both football and baseball, plus several first-place finishes.

About DraftKings. DraftKings Inc. is a digital sports entertainment and gaming company created to fuel the competitive spirit of sports fans with products that range from daily fantasy, regulated gaming and digital media. Headquartered in Boston and launched in 2012 by Jason Robins, Matt Kalish and Paul Liberman, DraftKings is the only vertically integrated sports betting operator based in the US. DraftKings is a multi-channel provider of sports betting and gaming technologies, powering sports and gaming entertainment for operators in 17 countries. The company operates iGaming in 5 states through its DraftKings brand, as well as Golden Nugget Online Gaming, an award-winning iGaming product and iconic gaming brand, in 3 states. DraftKings’ Sportsbook is live with mobile and/or retail betting operations in the United States in compliance with regulations in 18 states and Ontario, Canada. DraftKings’ daily fantasy sports product is available in 6 countries worldwide with 15 different sports categories. DraftKings is the official daily fantasy and sports betting partner of the NFL, NBA, MLB, NHL, PGA TOUR and UFC, as well as the official daily fantasy partner of NASCAR. Launching in August 2021, DraftKings Marketplace is a digital collectibles ecosystem designed for mainstream accessibility that offers curated NFT drops and supports secondary market transactions. DraftKings also owns the Vegas Sports Information Network (VSiN), a multi-platform broadcast and content company.

About Molson Coors Beverage Company. For more than two centuries, Molson Coors has been making beverages that bring people together to celebrate all of life’s moments. From Coors Light, Miller Lite, Molson Canadian, Carling and Staropramen to Coors Banquet, Blue Moon Belgian White, Blue Moon LightSky, Topo Chico Hard Seltzer, Vizzy Hard Seltzer, Simply Spiked Lemonade, Leinenkugel’s Summer Shandy, Creemore Springs, Hop Valley more, Molson Coors produces many beloved and iconic beer brands. While the company’s history is rooted in beer, Molson Coors offers a modern portfolio that extends beyond the beer aisle. Our environmental, social and governance strategy is focused on people and planet with a strong commitment to raising industry standards and making a positive impact on our employees, consumers, communities and the environment. Learn more about Molson Coors Beverage Company by visiting, or on Twitter @MolsonCoors.

About the Star & Ford Center. It is the old 91-acre campus of the Dallas Cowboys World Headquarters and practice facility in Frisco, Texas. Developed as a first-of-its-kind partnership between the City of Frisco and Frisco ISD, The Star gives fans the opportunity to connect with the Dallas Cowboys in ways they never imagined. The Ford Center consists of a multi-purpose, 12,000 seat, indoor stadium as well as the entire football operations and practice field of the Dallas Cowboys. The indoor stadium at Ford Center provides a state-of-the-art facility shared by the Dallas Cowboys, the City of Frisco and Frisco ISD. The long-standing partnership Ford and North Texas Ford dealers have enjoyed with high school football and the Dallas Cowboys made the Ford Center a seamless match.

About Bridgestone Americas, Inc. Bridgestone Americas, Inc. is a subsidiary of the US-based Bridgestone Corporation, a global leader in the manufacture of tires and rubber, which relies on its expertise in providing solutions for safe and sustainable mobility. Headquartered in Nashville, Tenn., Bridgestone Americas employs more than 50,000 people across its worldwide operations. Bridgestone offers a diverse portfolio of premium tire products and advanced solutions supported by innovative technologies, improving the way people around the world move, live, work and play.

OR Entertainment to R Entertainment is an experiential marketing, content and business development company, producing 200 dates a year, celebrating 10 years of managing and booking the Pepsi Amphitheater; production of the 6-city Draft Kings Fantasy Draft Tour; 10-city Martha Stewart Wine & Food Experience; Kentucky Derby Fillies & Lilies Party; Final Four Sponsor Ball; National Taco Tour; Michael Waltrip Craft Beers & Country Music Festival; Super Bowl events; PGA Waste Management Phoenix Open; Festivals of the good life; Scottsdale’s 4th of July Celebration at Westworld; The Pratt Brothers Christmas and Holiday Spectacular at Bell Bank Park; Holiday Light Experience at Salt River Fields, Scottsdale, and Deschutes County Fairgrounds, Oregon; among others. R Entertainment also books concert talent for numerous Native American casinos and produces and services a full range of festivals and events such as the Arizona Diamondbacks Evening on the Diamond; DiscOasis and Electric Paradise in Los Angeles. Visit

About Terrapin Station Entertainment Founded in 2020 by industry veteran Jonathan Shank, Terrapin Station Entertainment, a division of Sony Music Entertainment, is an artist management and production company dedicated to helping musicians, brands and professional sports teams tap into their core audiences and shine in the cultural mainstream . Terrapin Station’s sports division, led by Jonathan Shank and Steven Lundy, consults with professional sports teams to help them produce more live content in their stadiums, adjacent facilities and parking lots.

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